Intro
If you live in other parts of Australia or other parts of the world, there are already many reasons why you’d want to visit Western Australia.
For instance, our beaches, landscape and climate are legendary.
But there’s so much more on offer with our people, cultures, sport and stories that make WA a world-class vibrant destination.
The aim of this two year action plan is simple: to highlight Western Australia as a unique, unmissable destination for arts, cultural, sport and Aboriginal experiences—and make the most of our opportunities.
We want to tap you on the shoulder and let you know about the things worth seeing that you just can’t get in other parts of the world.
For example, WA’s unique Aboriginal cultures form the world’s oldest continuously living culture. Telling the world about its richness and diversity and helping people connect with Aboriginal people is an opportunity too good to miss.
That’s why the WA Government wants WA to become the premier State in Australia to experience Aboriginal culture and tourism. But we’re also looking at a bigger picture.
WA is remarkably diverse with more than 240 languages, including Aboriginal languages, spoken in WA and many thousands of families still having strong connections overseas.It’s important that we generate opportunities for our diverse multicultural communities to deliver large-scale events that can attract interstate and international visitors to WA.
In a similar vein, in the sport and recreation sector, we’re aiming to attract more sports fans and sporting teams to WA and establish iconic trails to promote WA as a world-class trails and outdoor recreation destination.
The Department of Local Government, Sport and Cultural Industries is part of that mix. Our job is to support creative industries, sport and recreation bodies, and Aboriginal and multicultural groups to take their stories to as many people as possible.
This action plan aims to focus our goals, make the most of our opportunities, and provide a blueprint to grow these key tourism sectors.
That way, we can help create even more jobs and more vibrant urban and regional communities, boost the economy, and put WA on the map as a major arts, cultural, sport and Aboriginal tourism destination.
Hon David Templeman MLAMinister for Local Government; Culture and the Arts
Hon Mick Murray MLAMinister for Sport and Recreation
Hon Paul Papalia MLAMinister for Racing and Gaming; Citizenship and Multicultural Interests
Hon Ben Wyatt MLAMinister for Aboriginal Affairs
To make Western Australia a world class arts, cultural, sport and Aboriginal tourism destination.
To continue to increase the number of people visiting Western Australia from interstate and overseas so they can experience our unique arts, cultural, sport and Aboriginal attractions.
This will be achieved by:
This Action Plan has been developed to help guide the activities of the Department of Local Government, Sport and Cultural Industries.
It will be carried out by its key service areas, including local government, sport and recreation; culture and the arts; racing, gaming and liquor; the Office of Multicultural Interests; and Aboriginal History Unit.
The department will work in conjunction with Tourism WA; local government; the Department of Biodiversity, Conservation and Attraction; sport and tourism industry stakeholders such as the Tourism Council WA; WA’s creative industries; and regional communities to implement the plan.